Since 2004, Groove Awards with Safaricom has celebrated excellence in gospel music in Kenya and across Africa. The awards, entering their 11th year, are Kenya’s most prestigious and recognized gospel awards with a regional resonance and relevance.
Groove seeks to promote gospel music as a message of hope and an avenue to address issues affecting young people across the African continent with a key focus on its main objective – Shaping culture through positive content and entertainment.
Groove Awards has seen over 2,000 artists/groups nominated and 400 Groove statuettes presented to gospel musicians in Kenya and East Africa region.
Groove Awards is sponsored by Safaricom and produced by Mo Sound Events.
This years's event is scheduled to take place on Madaraka day, 1st June 2016 at Moi International Sports Center,Kasarani.